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Primo, Playa del Carmen, ROO

Primo

4.7
4.7
142 Reviews
Mex$310 to Mex$500
Mexican

Make a reservation

2 people
7:00 p.m.
Booked 6 times today
  • Hot spot
  • Great for outdoor dining
  • Good for special occasions
Inspiration for Primo comes from the love for food, ancient spirits, local crafts and rustic cooking. Trying to recreate in a small outdoor space under a beautiful tree, the essence from original Playa del Carmen and bring an authentic Mexican food where everything is cooked with wood fire, underground oven, comales and grill, as has been done traditionally in most Mexican small towns for centuries. Primo means cousin in spanish, as a common slogan in Mexico we say Primo to refer to really close friends, the ones that may be closer than family. Our intention with this name is that guests feel the confort of gathering in a place that will taste and feel like home as we do. We have developed the interior design with locally made tzalam wood furniture, bejuco lamps and a chukum finish for the walls. We pride ourselves of using local and sustainable suppliers for most of our ingredients.
Private dining

Private dining

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Additional information

What 142 people are saying

Overall ratings and reviews

Reviews can only be made by diners who have eaten at this restaurant

4.7
4.7 based on recent ratings
  • 4.7Food
  • 4.6Service
  • 4.6Ambience
  • 4.5Value

NoiseModerate

Loved For

  • Cancun / Riviera Maya

    Mexican

  • Playa del Carmen / Riviera Maya

    Best Overall

  • Playa del Carmen / Riviera Maya

    Best Food

  • Playa del Carmen / Riviera Maya

    Best Ambience

  • Playa del Carmen / Riviera Maya

    Best Value

  • Playa del Carmen / Riviera Maya

    Good for groups

  • Playa del Carmen / Riviera Maya

    Hot spot

  • Playa del Carmen / Riviera Maya

    Neighbourhood gem

Review summary

AI-generated from verified diner reviews
Primo in Playa del Carmen stands out for its "incredible authentic food" and "well-crafted cocktails." Guests rave about the "attentive and informative" staff and the open air kitchen experience. Highlights include "duck carnitas" and "Smokey Mezcal margaritas." Despite a busy location, it remains a must-visit for an "amazing dining experience."

142 Reviews
  1. OCTAVIO

    Cancun1 review

    5.0

    Dined on February 22, 2025

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 4
    La atención del personal y la comida de 10 todo está súper delicioso. Lo recomiendo 100%

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  2. Jenn

    Maine2 reviews

    5.0

    Dined on February 22, 2025

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Our third visit and first to the new location. Excellent service, food and drink. Stand outs were the cauliflower appetizer and the brisket entree. All excellent. We did not mentions shellfish allergy so our bad, the octopus has shrimp powder which was mentioned so next time we will do our due diligence. Will be retuning next trip!

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  3. Carl

    Chicago1 review

    5.0

    Dined on February 14, 2025

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Watermelon cactus salad was superb, and the cocktails were excellent. Awesome open air kitchen, ambiance’s was very unique.

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  4. Horacio

    Cancun2 reviews

    5.0

    Dined on January 30, 2025

    1. Overall 5
    2. Food 5
    3. Service 4
    4. Ambience 4
    Excelentes platillos con un toque ahumado por su cocción en pib.

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  5. Michelle

    Greater Boston2 reviews

    5.0

    Dined on January 12, 2025

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    One of the best meals I’ve ever had and the cocktails were sooo amazing too, it felt like i was drinking something from a professional mixologist. Recommend the octopus, the bone marrow and the lechon

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  6. Atsu

    New York City3 reviews

    5.0

    Dined on December 30, 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    The food, the service and the ambience all were fantastic!

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  7. Mickael

    Cancun2 reviews

    5.0

    Dined on December 29, 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Best plates in playa del Carmen. It was our fifth time and always happy

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  8. Elaine

    Toronto3 reviews

    2.0

    Dined on December 12, 2024

    1. Overall 2
    2. Food 1
    3. Service 2
    4. Ambience 4
    Bad service. Overpriced. Waited 20 mins for bat drinks while not busy. Shrimp appetizer was mushy unappealing and expensive. Let.before having entree. Tourist trap. Save your time and money.

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  9. Lynette

    Toronto1 review

    5.0

    Dined on November 24, 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Primo is my favorite restaurant in playa. The staff is friendly and ready to deliver excellent service in a casual environment. The food is 👌

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  10. Elias

    Guadalajara3 reviews

    4.0

    Dined on November 10, 2024

    1. Overall 4
    2. Food 5
    3. Service 4
    4. Ambience 5
    Comida muy buena . Los vinos tintos están demasiado fríos ( no los tienen a la temperatura correcta ) Pero para mi es de los mejores restaurantes de Playa del Carmen

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FAQs

Primo offers takeout which you can order by calling the restaurant at 984 873 2571.

Primo is rated 4.7 stars by 142 OpenTable diners.

Yes, you can generally book this restaurant by choosing the date, time and party size on OpenTable.

Make a reservation

2 people
7:00 p.m.
Booked 6 times today
Google Map for Primo

Av. Constituyentes entre 5ta avenida y 10 avenida, Playa del Carmen, ROO 77710

Additional information

  • Phone number
  • Price
    Mex$310 to Mex$500
  • Cuisines
    Mexican, Soul food, Contemporary Mexican
  • Hours of Operation
    Dinner Daily 5:00 pm–10:00 pm
  • Dress code
    Resort Casual
  • Parking details
    Valet
  • Payment Options
    AMEX, Mastercard, Visa
  • Executive Chef
    Pedro Abascal
  • Privacy Policy
  • Terms of Use
  • Cookies and Interest-Based Ads
  • Cookie Preferences
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